Archive for June, 2008
Marketing Relevance - Make Every Dollar Count
No doubt, budgets have gotten tight. Now more than ever it is important to make every dollar count. Do you know where to spend your marketing dollars?
Have you achieved nirvana? Marketing nirvana = Marketing Relevance. Make sure that you are choosing Relevant strategies for your marketing.
What is your strategy? Who is your target audience? [...]
Make Your Webpage More Effective
Attracting traffic to your site is only half of the battle. In addition, you need to keep customers on your site, but, most importantly, turn them into leads and/or sales. So, how exactly do you do this? Well, first off your web page has to be easy to navigate. Once a customer finds your site [...]
Adjust Your Marketing Strategies to Cater to Gen Y
Generation Y is now in their twenties and on the verge of becoming a large target audience for the first-time homebuyers market. USA Today recently published an article showcasing the fact that many real estate agents are shifting their advertising and marketing efforts to target this young crowd. For the most part, Generation Y is [...]
Do You Know Copyright Compliance Guidelines?
When it comes to online blogging and social media, many bloggers reference published online articles for industry news blog posts. However, there is a fine line between copyright infringement and properly referencing published articles for bloggers. Before I go into detail about what you legally can and cannot do, allow me to elaborate a little [...]
Can your Buyers find you?
Does your company have a website? Is it built to be search engine friendly? Can anyone find it? Most importantly, can your buyers find it?
Having a pretty brochure site online is just not good enough anymore. The Internet is growing significantly, with gazillions of new sites launching daily. This means [...]
Atlanta SMC visits marketing RELEVANCE at SBS
The marketing RELEVANCE team enjoyed a visit from members of the Atlanta Sales and Marketing Council (SMC) at the Southern Building Show last week. (L-R) mRelevance team: Tracy Grimm; Bo Gilbert, MIRM; Mandy Trowell and Carol Flammer, MIRM visit with Shannen Manso with BHI, Ginny Bishop of Sharp Residential, Alex Manso [...]
Wii had a Great time at the Southern Building Show
The entire mRELEVANCE team had a great time bowling with booth visitors at the Southern Building Show. Thanks to everyone who stopped by to wish us well with our new venture! Wii enjoyed bowling with all the builders, remodelers, developers and suppliers that we met during the show and look forward to working [...]
Knock Down Your Competition
We hope you get a chance to come see us at the Southern Building Show this week in Atlanta. Find us at Booth 1312. We are excited about the launch of the new joint venture and look forward to meeting the needs of builders and marketing professionals in the industry.
Three MIRMs create mRELEVANCE
Three MIRMs join together to create a new real estate marketing firm, mRELEVANCE. Ironically, we all met through the MIRM program and received our designations at the same time. We are all definitely in agreement that the NAHB MIRM program is great place to network with others from around the country.
The founders of [...]
Visit mRELEVANCE at the Southern Building Show
Don’t get pinned by your competition, visit mRELEVANCE at the Southern Building Show - Booth 1312 - for some interactive fun with a *Wii. Let the interactive marketing team at mRELEVANCE help you discover how you can connect to buyers and build relevant relationships.
Southern Building Show Highlights:
Wednesday, June 11:
1:30 PM- 4:15 PM: Education [...]
