Archive for January, 2009
2009 Web Predictions from Website Magazine
One of my favorite Internet marketing publications, Website Magazine has made its 2009 Web Predictions. Website Magazine shares the mRELEVANCE view that despite the current economy, the Web will continue to see growth in 2009.
Here are the Predictions! We have posted an abbreviated version here.
A Major Social Media Shift
There will be a noticeable, albeit slight [...]
Internet Marketing: What is your tracking report telling you?
Mitch Levinson, MIRM presented “Internet Tracking, What Your Website Visitors are Telling You” at the International Builders Show earlier this week along with fellow MIRM, Kathie McDaniel of Highland Homes in Central Florida. Here are the key points from the seminar.
The goal of tracking is to trend your traffic up over time. Today’s traffic is [...]
7 Essentials for Social Media
I recently participated in a PRSA Webinar that discussed the 7 essential social media techniques for success in public relations, and I thought it would be beneficial for me to share what I learned:
Listen – one important facet of social media that many people tend to overlook is listening. You get so caught up in [...]
Attracting Today’s Home Buyers Online
Attracting Today’s Buyers Online was presented this a.m. at the International Builder’s Show in Las Vegas. Lots of great information was covered, so look for several posts on this seminar which was presented by
Stephen Feltner with MOVE, Andy Brown of MOVE and Mike Lyon with Do You Convert.
One of the main seminar points is that [...]
Social Media Butterfly Seminar Featured in Builder Magazine
When Builder Magazine did a brief overview of the International Builders’ Show last week, there was only one seminar mentioned in the whole article, “Sell More Homes by Becoming a Social (Media) Butterfly.” What an honor for mRELEVANCE, LLC managing partner Carol Flammer as this is the seminar she is speaking at. Out of the [...]
Hold ‘Em, Fold ‘Em or Walk Away: Internet Marketing Strategies
Meredith Oliver, MIRM, Kelly Kenton Fink, MIRM and Deborah Blake presented winning web marketing strategies for home builders this morning at International Builder Show in Vegas. This well attended session was moderated by one of NAHB’s favorite speakers, Meredith Oliver, who (as always) made it fun with a Casino theme.
The session covered five winning strategies. [...]
Builder Magazine Interviews Carol for ‘Work the Web’ Article
Builder Magazine, one of the most popular magazines of the home building industry, quoted Carol Flammer, managing partner of mRELEVANCE, in an article titled “Work the Web.” The article gives advice to builders on how their Web site could be used as a top marketing tool. In order to provide readers with pertinent and effective [...]
Netiquette: Email the way Emily Post would
Karen Dry of Building Basics and Tammie Smoot of MOVE.com presented Netiquette at the International Builders Show today. This was a great reminder of the proper way to send professional emails that Emily Post would be proud of!
Write the body of the email first, keeping it short and sweet. Try not to be redundant.
Avoid emotions [...]
IRM Commencement Breakfast
Pictured L- R: Kelly Fink of Bowen Family Homes, new MIRM Joe Coletti and Carol Flammer of mRELEVANCE at the IRM Commencement breakfast.
The IRM Commencement breakfast was held this a.m. at the Las Vegas Hilton. The event was a special gathering and celebration of colleagues from around the country. S. Robert August served as the [...]
Use Online Video to Increase Profit
Online video is a modern, effective way to increase publicity for your business. If you have not yet heard of YouTube, it is a Web site in which you can upload videos and view other user’s videos for free. YouTube is mostly utilized for entertainment, education, and valuable information. Millions of people are already taking [...]





