Archive for July, 2009
Home Technology is More Than Turning on the Lights
This article originally appeared on the NAHB Sales + Marketing Channel in July 2009. The Sales + Marketing Channel is member benefit of NAHB’s National Sales and Marketing Council (NSMC). Find out how to join NSMC to receive this publication.
Back when I spent Saturday afternoons working in the model homes of new Chicago [...]
The Buying Process has Changed
Hot off the press. The buying process for large purchases (like homes and other items priced over $25,000) is changing due to the economy. Marketing Sherpa reports, “Marketers who understand buyer behavior will be able to align their selling process with the buying process more effectively.” Virtual events, search engines and Web sites are taking [...]
Top Tips for Real Estate Video
If a picture is worth a thousand words, what is a video worth? Did you know that 10 hours of video are uploaded to YouTube every minute? And YouTube has 300 million users worldwide viewing hundreds of millions of videos each day? People love to share video, so why not shoot a video of [...]
Traditional PR meet Online PR
What is the difference between traditional public relations and online public relations? Not much it seems when the focus is media relations ! With 85 percent of searches for everything starting online, journalists are no exception. In fact, a recent study by Middleberg/Ross shows that Internet use by journalists has skyrocketed! The study reports that [...]
A Woman’s Approach to Social Business Networking
This article first appeared in the Summer 2009 issue of NAHB’s Building Women.
As the 21st century enters its tweens, no one is surprised that business networking has gone hormonal. People are in touch 24/7. Your best friends, your college boyfriend (who is now quite embarrassing), the high school nerd (who is now quite wealthy) and [...]
SMC Technology Forum This Week
Thursday, July 9 from 4 to 7 p.m., mRELEVANCE will be hosting a round table as part of the Atlanta Sales and Marketing Council’s Technology Forum. This is a great opportunity to find out more from the experts about blogs such as Atlanta Real Estate Forum and how to incorporate social media marketing into your [...]
SMC Technology Forum Ticket Giveaway
mRELEVANCE announces the SMC Technology Forum Ticket Giveway on the Atlanta Real Estate Forum Facebook fan page. 10 Lucky people will win free tickets to the SMC Technology Forum that takes place on July 9th at the Atlanta HBA’s Housing Center. The first 10 people to submit their biggest real-estate technology challenge will win a [...]
