Glossary

Internet Marketing

The use of the internet to increase traffic to a website as well as advertise, promote, and sell products or services. Examples include bannar ads, SEO, SEM, newsletters, and email lists. Also see Email Marketing.

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• "mRELEVANCE uses multiple channels to bring awareness to Heron Bay. Their use of Internet marketing and social media combined with their traditional public relations expertise spreads the word through a wide range of outlets to reach a variety of consumers.”
  
  Lisa Brutvan
  Marketing Director
  Heron Bay Golf and County Club